After spearheading the launch of L'Oréal Paris in the Japanese market, he held roles in marketing and digital transformation as Chief Digital Officer at Godiva, following stints at Amazon and Johnson & Johnson. Appointed CMO of Treasure Data in November 2024. His mission is to pioneer the future of corporate customer experience through the power of a CDP that integrates AI and MA, driving market expansion. He holds graduate degrees from Monash University and RMIT University.