Transforming Business Models and Going Global – How Japanese Entertainment Can Win in the New Era

As technology advances, apps and streaming platforms have diversified entertainment experiences, while on the global stage, cross-border hits — led by K-POP — have become the new normal. For Japan’s rich and world-renowned content industry to move beyond its domestic stronghold and truly become a globally competitive force, what kinds of business model transformations and global strategies are now required? In this session, four innovators at the forefront of Japan’s entertainment industry — each breaking conventions with bold new challenges — come together: Mr. Nakagawa of ASOBISYSTEM, who continues to export Japanese culture worldwide; Mr. Osamu Suzuki, a legendary creator now leading his own startup; Ms. MEGUMI, who generates real-world cultural excitement through live experiences; and Mr. Yamada, who deeply understands how to connect Japan’s entertainment scene to global markets. Through their concrete challenges, strategies for global expansion, and visions for the future, this session will present a new path to global success for Japan’s entertainment industry and startup ecosystem.